Every tub we sell carries a nutrition panel on the back, and it's worth actually understanding what those numbers are telling you rather than skimming past them. The panel is broken into two columns, one for a single serve and one per 100g, and both matter for different reasons. The per-serve column tells you what you're actually getting in your shaker, while the per-100g column lets you compare products fairly, even against something from a completely different brand with a different scoop size.

Start at the top with energy, listed in kilojoules and usually calories too. This is the total energy contribution of that serve, and it moves up or down depending on how much protein, carb and fat is packed in. Directly below that you'll see protein, which is the number most people go straight for. On something like our Whey Protein Isolate you'll see a high protein figure with very low carbs and fat per serve, while a Complex Protein or Super Mass Gainer will show a different balance because they're blended for a different purpose, one for slow-release feeding, the other for adding kilojoules on top of protein.

Carbohydrate breaks into total carbs and sugars underneath it. If you're using a flavoured whey, a small sugar figure is often coming from natural milk sugars (lactose) or from the flavour system itself rather than added table sugar, especially where we've used Stevia, Monk Fruit or Sucralose to sweeten instead. Fat is listed the same way, split into total fat and saturated fat, and whey naturally carries a small amount because it's a dairy protein rather than an isolated compound.

Sodium sits further down the panel and is worth checking if you're watching your intake for any reason, particularly with products like Electrolyte Powder where sodium is actually part of the point rather than an incidental ingredient. From there, panels for products like Creatine Monohydrate, BCAA 2:1:1 or L-Glutamine often list the active ingredient by weight per serve rather than running through the full energy breakdown, because these are single-ingredient or amino-based products rather than food-style formulas.

Ingredient lists sit below or alongside the panel and are listed in descending order by weight, so the first item is what makes up most of the product. On a Whey Protein Blend, for instance, you'll typically see WPC and WPI named early, followed by any flavour, sweetener and cocoa or vanilla flavouring further down. This is where you'll also spot any allergen statements, which are bolded or clearly separated for things like milk, egg or soy.

The main reason to actually read this stuff, rather than trust a headline number on the front of the tub, is that it lets you dose things properly. Knowing exactly how much creatine, beta alanine or caffeine is in a serve of your pre-workout, for example, means you're not guessing when you decide whether to have a full scoop or half. Once you get used to reading a panel front to back, comparing products across our range, or against anything else on a shelf, becomes a lot more straightforward.