Pure Product Australia : The Benchmark for Safety

In the global sports nutrition market, protein purity is more than a selling point  it’s a safety standard. While international attention has grown around heavy metal contamination in some protein supplements, Australia and New Zealand stand out for their rigorous testing and compliance with some of the world’s strictest food standards.

Pure Product Australia sources its protein exclusively from New Zealand and Australian grass-fed dairy. These origins are not only prized for their nutritional quality but also for their world-class safety and testing systems.

Australia periodically tests finished protein and dairy products for arsenic, cadmium, mercury, and lead under the Australian Food Standards Code.
Results from these surveillance programs consistently show levels below the limit of detection for all four heavy metals.

                   Heavy Metals –  AUSTRALIAN & NZ  Whey Products

Understanding Heavy Metals in Protein Powders

Heavy metals such as lead, arsenic, cadmium, and mercury are naturally occurring elements that can be present in trace amounts in soil, water, and crops. When proteins are derived from dairy or plant sources, these trace elements can transfer into the final product.

Although very small quantities are unavoidable in natural ingredients, the concentration matters. Chronic exposure  even at low levels  may be associated with potential health concerns over time.

When it comes to heavy metal safety, Australian and New Zealand protein powders — such as those supplied by Pure Product Australia — consistently achieve world-leading purity.

Routine surveillance confirms that heavy metals are undetectable in finished whey protein products, maintaining full compliance with both Australian Food Standards and Codex international benchmarks.

For consumers and athletes seeking the cleanest, safest protein available, Australian and New Zealand-sourced whey remains the best and safe protein in the world .